Hi, Iâm Steven Wolfson
Iâm not just another franchise consultant who studied franchising from textbooks and teachers.
I learnt about franchising the hard way. Iâve been a franchisee, master franchisee, and International Franchise Director for many franchise organizations.
Over the past 40 years, Iâve worked with global brands like Subway, Pizza Hut, Spartan, B-Fresh & Erroca, while also helping local entrepreneurs turn their businesses into national and international success stories.
What I Learned As a Member of Subwayâs Global Expansion Team
In my 40s, I had the privilege to be on Subwayâs international development team. For 9 years I served as Area Development Manager for Sweden, Finland, Israel and South Africa.
From Subwayâs founder, Fred DeLuca (RIP), I learned that global brands are built, not born â and that one of the biggest keys to success is the financial and business education given to franchisees.
At Subway, we didnât only teach our franchisees how to make great subs and salads.
We also taught them how to manage their numbers and finances.
During my time with Subway (first as a franchisee and later as a country developer), I saw the brand grow from 8,000 to 32,000 stores in more than 90 countries.
Subway later became the largest QSR franchise in the world, reaching over 44,000 locations in more than 110 countries.
Brands I work with (or have worked with in the past)
Attention Business Owners...
Hear What Stefan Mandachi Says
Stefan is a good friend and client of mine, who is one of Romaniaâs most successful brand builders and entrepreneurs.
Stefan Mandachi built Spartan from a single location into the largest local Romanian QSR brand in the country.
Watch the full interviewHow to transform my business into a franchise
Watch a free lesson explaining the 8 essential conditions to franchise your business. A short video with an 8 step checklist to know if your business is ready to grow via franchising
Testimonials:
Čtefan Mandachi - Founder Spartan and Mandachi Hotel&Spa
One way to become a top performer is to learn from the best in your field.
In this clip, Iâve shared the best #sales advice from Steven Wolfson. He is one of the best-known and most respected franchise mentors in the world.
This is for you, even if you aren't a #salesperson. Because if you want to succeed, you must know how to sell yourself. It sounds harsh, I know.
Calin Muresan - Founder and CEO of Shanghai Food Chain - Romania
Working with Steven Wolfson and his team is a true blessing! They deliver great value with professionalism, but also with heart and empathy.
You will receive not only a world of very crucial and important information in order to succeed, but an operational system, which has proved the test of time!
I highly recommend to start a collaboration with Steven and his team!
Nicos Mesolongitis - Founder OJO Sunglasses
I have known Steven Wolfson since 2010. During these past 15 years, Steven has been my personal franchise mentor, having assisted me in navigating many challenges along the way. Stevenâs guidance has no doubt contributed greatly towards OJO Sunglasses becoming the largest and most relevant Sunglasses brand in Cyprus, with many more stores now open in other countries in Europe as well. It is no wonder that Steven Wolfson is regarded as one of the worldâs leading franchise mentors, and I highly recommend his services and knowledge.
Dina Grigoreva Kanis - Founder ReBloom Face Massage Studio
Thank you once again for the opportunity to take part in your course, it has already provided me with valuable insights and inspiration and already helping me to look at franchising from a more strategic perspective.
Iâm especially grateful for your generous offer to have a Zoom call afterwards. It means a lot to have the chance to discuss my ideas and plans with someone who has such a wealth of experience.